To really understand what the platform would look like I decided to map out the interaction functionality for both a mobile and web based application. Both maps host similar functionality however content review and text based input aspects, are stronger on the web based display due to the benefit of having a large screen and additional input functionality (keyboard etc…). The web based system also has additional functionality in the form of an admin section. This section is for those within the product development team that govern the customer/consumer insight gathering aspect of the platform. Due to the additional capability that are available on a computer (web app) in comparison to a mobile device the admin aspects may not be available on a mobile device, this conundrum is still under discussion however.
I now intend to sketch prototype the aspects of the maps that can be seen in this post. I will then sue these sketch prototypes to ask for further advice on the platforms development.